The White Swan

In a market town known as ‘the gateway to the moors’, this ‘well-established’ 16th-century coaching inn is upgraded to a full entry after good reports by regular correspondents. Owned by the Buchanan family for 30 years, it is managed by Catherine Feather. Praise in 2015: ‘The staff were consistently smiling and caring.’ ‘Excellent service, good food, value for money. A good centre for coast and country.’ In the main building, bedrooms are traditionally styled; more modern rooms are in the Hideaway, the converted stables across the open courtyard. The Bothy, an adjacent barn, houses the beamed lounge, with sofas, a wood-burning stove, newspapers and magazines; toys, board games and colouring pens for children are at the ready. The porch entrance in the Hideaway is a good place to stow dog-walking kit overnight. Children have their own menus and an early dinner hour; digital baby monitors are available, so parents can eat in the restaurant worry-free. Chef Darren Clemmit serves ‘honest food in Yorkshire portions’, perhaps roast moorland grouse with game crisps, watercress. Breakfast has cereals, fresh fruit and cooked options. (John Baynham, Margery Miller)
  • In its modest way, it is lovely. The new rooms in the converted stables are a delight: airy, spacious, appropriately furnished and well appointed (splendid bathroom with a good big bath, walk-in shower and practical sink.) Nice bath-robes too. Plus what is effectively your own little patio. The restaurant menu is short and simple, so they can do it, and it’s fresh, simply and beautifully cooked. The excellent breakfast has really good bacon, first-rate kippers and smoked haddock with poached egg. The service is excellent. Not a hint of the obsequious, just naturally friendly people doing their job and working happily as a team.

    Josie & Tony Green, 20/07/2015

  • It could not have been better. It is well-established traditional inn in a delightful small market town. The staff were consistently smiling and caring. The food was honest, attractively presented and in ‘Yorkshire portions ‘ which can be off-putting to some. Our rooms in the annexe were modern and extremely comfortable; that is the word that best describes the whole stay.

    John Baynham, 10/04/2015

  • Excellent service, good food, value for money. A good centre for coast and country.

    Margery Miller, 24/03/2015

  • It was all that we expected. The ‘hidden’ room that we chose provided accommodation of a very good standard with the benefit of car parking very near our door. We enjoyed our dinner; belly pork and roast lamb rump being h highlights of a menu that did not change much from day to day but offered ample choice. Breakfasts good too. In terms of efficiency and friendliness, we considered the service to be outstanding.

    John Charnley, 30/08/2014

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Local attractions

Castle Howard
A magnificent 18th-century house, set in 1,000 acres of parkland.
North York Moors Railway
Magnificent steam engines and beautiful rural stations.
Pickering Castle
A medieval castle, which was once a royal hunting lodge.

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Contact Details

The White Swan

Market Place PICKERING North Yorkshire England YO18 7AA


01751 472288

Further Information


21. 9 in annexe.


all year.


ramps to ground-floor facilities, lounge, bar, club room, restaurant, private dining room, conference/meeting facilities, free Wi-Fi, small terrace (alfresco meals), 1½-acre grounds.

Background music



all ages welcomed.


welcomed, not allowed in restaurant (owners can dine with dogs in snug)

Credit cards

Amex, MasterCard, Visa.


[2015] per room B&B from £129, D,B&B from £156. À la carte £25. 1-night bookings sometimes refused.