There’s a touch of fun at Sam Nayar and Gaenor Loftus’s design-conscious B&B, in a white stucco Victorian villa just up the street from the Great Orme Tramway.

On the promenade, this small, family-owned hotel is furnished with ‘impressive grandeur’, from the ‘splendid’ public rooms, all oil paintings and gilded mirrors, to the sea-facing suites on its upper floors.

In a lively seaside town known equally for its medieval castle and its ice cream parlour, this ancient coaching inn is today a ‘friendly’ hotel with updated bedrooms, a stylish restaurant, and a well-preserved pub whose wonky doors, open fireplace and old photographs create much atmosphere.

Well placed for walks in countryside and along the coast, this Elwy valley inn (Tir Prince group) stands around the corner from the parish church, in a small village surrounded by green fields.

Built in 1810, this ‘eccentric’ hotel at the foot of Snowdonia retains the spirit of a mountaineers’ hostel, along with a wealth of memorabilia commemorating mountaineering’s golden age.

On a secluded farmstead, the Murphy family’s ‘friendly’ hotel is in ‘lovely countryside’ overlooking the Isle of Anglesey.