In this upmarket resort, good for a winter or a summer holiday, the Schmid/Isepponi family have been 30+ years at their ‘cosy’ B&B hotel. Formed of two chalets, it is admired for its ‘high standards of personal service’ and rustic style. 

Third generation hoteliers Brigitte and Christian Hoeflinger-von Siebenthal run this stylish hotel very close to Saanenmoser – 1,270ft above sea level and offering hiking, golf and mountain biking in the summer and skiing in the winter. 

‘Wonderfully situated’ in a quiet village high above the Inn valley, the Meisser family’s spruce yellow-painted hotel dates from 1658. 

‘Delightful’ and smart, the Maeder family’s chalet-style hotel is on the outskirts of the village. ‘Cosy in winter’, it has ‘a lovely large lounge’ with open fire, gallery, and large, tartan-covered chairs.

‘One of our favourites’: on their third visit in ten years, regular Guide correspondents again loved this double-gabled chalet hotel with rustic decor. 

Adelboden, one of the older Swiss ski resorts in the western part of the Bernese Oberland, has changed little over the years, nor has this holiday hotel, now run by the third generation of the Richard family. 

Owned by Beat and Michael Held, this modern chalet-style hotel ‘combines Swiss efficiency with charm’. The setting is ‘entrancing’, and it is ‘neither imposing nor sophisticated’, say visitors who were ‘captivated by the comfort and friendliness’. 

Popular with walkers, climbers and skiers, this small chalet-style hotel is in the upper part of the Lötschental, a beautiful and unspoilt area and UNESCO heritage site, and is the oldest in the region (it dates from 1866). 

‘Unusually good value’, Emil and Lydia Mock’s modern Appenzeller chalet, says a regular correspondent, is ‘an interesting cross between B&B and hotel garni’.

This modern and stylish hotel, set 1,900m above Arosa, at the edge of snowfields, is ‘ideal for winter sports; you can almost ski into the Ski Halle.’ 

‘A great hotel. What makes it special is the warmth of the owners, and the quality of the food,’ says a visitor to this chalet hotel (Relais du Silence) on a hillside. 

‘A superb family hotel with universally friendly staff’, Chesa Rosatsch is formed of four historic houses located in the centre of a ‘lovely, cosy’ village. 

Run by Felix Schibli and Sarah Pente-Schibli, descendants of the founders in 1846, this unpretentious hotel is in a village near Baden.

‘We couldn’t fault it,’ says a visitor regarding this this traditional hotel owned by the ‘charming’ Max and Ria Ritter.