‘There are no flashy bits, just a friendly atmosphere and good, old-fashioned hospitality’ at Ann and Ian Dyer’s rural B&B on the family farm at the foot of the Quantock hills.

Contented guests praise the ‘friendly, efficient staff’, ‘comfy beds’ and ‘good food’ at Philip Mepham’s inn on the village green.

In an ancient harbour town watched over by a 150-year-old lighthouse, Jason Robinson’s chic B&B is steps away from the coastal spot that inspired Coleridge.

A total revamp of this 16th-century pub-with-rooms, in a village on the edge of the Somerset Levels, has exposed stone walls, left wooden floors bare and unveiled patchwork tiling, resulting in a contemporary, rustic-chic look throughout.